Take a run with Eric Chrisman of Elevation Culture. In this episode we listen to Eric’s story of how he became a runner and eventually an ultrarunner, and in to how he started Elevation Culture; making custom finisher’s awards for our sport. Host John Lacroix and Eric then dive into talking the business of ultrarunning, how the sport is evolving, changes coming for the sport and EC, what races are doing well and why, and more!

SHOW NOTES:

Elevation Culture
Avalon 50-Mile
Chimera 100-Mile
San Diego 100-Mile