Human Potential Running Series Announces Partnership With Big Things Crewing

Brands Unify To Focus On Assisting Runners In Doing Big Things

Arvada, CO – January 23, 2020 –Human Potential LLC, an event management company that hosts The Human Potential Running Series (HPRS), today announced it has partnered with Colorado-based Big Things Crewing LLC as the organization’s official Crewing, Pacing, and Coaching Partner.

Big Things Crewing staff, based out of Boulder, CO, have extensive experience in crewing, pacing, and participating in ultramarathons. Their unique skillset and expertise is ideal for athletes looking for a hand along the way to ultra success. Runner’s traveling to Colorado from out of state to participate in HPRS events now have a way to access local crewing and/or pacing assistance. Big Thing Crewing’s online training assistance is designed to help runners, regardless of their geography, achieve ultras success.

“I am incredibly excited about this opportunity for our athletes,” said John Lacroix, owner and race director of HPRS. “Anyone who has jumped into ultramarathons, or who travel to participate in ultras, knows how important having a guiding hand along the way can be. As the largest ultra-series in Colorado, I’m excited to partner with a brand that can serve our community of runners in achieving their big hairy audacious goals.”

“Partnering with HPRS has been a fantastic opportunity for us.” said Adam McRoberts, Big Things Crewing owner and guide, “We not only offer coaching programs for all levels of running fitness but we provide professional crewing and pacing services for those that find themselves signed up for a Colorado mountain race and may not have someone readily available to help. We understand the importance of having experienced pacers and crew with the ability to access some of the remote aid stations of our favorite Colorado races. This can often times be the difference between success and failure. We’ve been there. We’ve got your back. We’re here to help. We want you to DO BIG THINGS!”

About The Human Potential Running Series

The Human Potential Running Series (HPRS) is Colorado’s largest series of ultra marathons and the 4thlargest ultra series in North America. Established in 2014, HPRS is dedicated to helping athletes discover what it is to be human, through athletic endeavors that specifically challenge each runner physically and mentally.

About Big Things Crewing

Big Things Crewing provides a variety of services to both trail runners and Colorado visitors alike. As experienced ultrarunners and mountaineers, they remember clearly what it was like in the beginning; sometimes you have questions. Big Things Crewing is dedicated to service, self-development, crushing big goals and doing big things. To learn more about Big Things Crewing and their offerings, visit their website at https://www.big-things-crewing.com/

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